We're here to help our business owners build profit so they can invest in their business and create an environment where staff productivity and growth can excel.
We are continually looking for ways to improve the clarity of reporting and financial advice to our network. Our New Zealand strategy gives rise to decision-making based on the success of profitability. Being able to invest successfully in the infrastructure, lead generation, market share and branding of your business will largely be based on your ability to make a profit.
Individual office analysis and support
- All analysis and advice provided by our Profit BDE’s who are all CA or CPA qualified accountants
- Tailored periodic reporting delivering performance reports through the different revenue channels of sales, principal and property management.
- The individual performance analysis of your sales team including the impact of recruitment and productivity on overall profitability.
- Performance against benchmarks
- Budgeting and forecasting advice and analysis
- Advice in relation succession, restructuring and retention.
- Market analytics and trends
- Mentoring sessions focused and tailored to the individual office
- Systems support ensuring your accounting function is streamlined and software integrated to provide concise financial reporting
- Training provided to accounting staff in upskilling on accounting software
The Annual Profit Benchmarking Report
The annual profit & benchmarking book collates the key financial metrics across our offices to provide the definitive benchmarking tool for New Zealand real estate businesses.
This offering is unique. It is one that brings together an aggregation of our network businesses to provide you with insights as to how your business performs individually aligned to best financial practice in the industry. Profit is a benchmark; profitability is a measure; sustained growth in profitability is success.
We calculate benchmarks for offices based on geography, size, age and type of office, which will provide an individual office visibility around what the network norms are around;
- Revenue & productivity
- Cost of Sales
- Fixed desk costs
- Property management
We also perform detailed analysis on agent performance as they are the key drivers of a business. Performance management metrics designed to improve profitability include;
- Profitability by recognition tiers
- Tenure & productivity
- The impact of recruitment
- The effect of performance management on a offices performance
What’s on the horizon for the Profit team?
- Tailor made benchmarking software that will integrate with your accounting software and provide rolling twelve month reports.
- Improved integration between franchisor CRM and franchisee accounting systems to automate data entry and improve reporting clarity
- Real time productivity data to aid performance management
across 12 countries
with us for 10+ yrs
1 in 6 Properties sold
across New Zealand
53 New Offices 2018/2019
across Australia & New Zealand
We sold 770,000 Homes Worldwide
78% more than in 1992 when we opened
What our Owners Say About Us
Join the Ray White Team
We are looking for genuinely committed business owners, salespeople (experienced or not),
property managers, and administration staff to join us